T.W. Garner wanted to design a high-end gift set for their expanding portfolio of hot sauces.
Concept | Graphic Design | Structural Design
Illustrator
Photoshop
ArtiosCAD
Elizabeth Arden wanted to prototype a mail-order subscription service for their fragrance line. They needed a brand, marketing plan, and package concept that could allow for a different version of the fragrances each month.
Concept | Brand Identity | Graphics | Structural Design
Illustrator
ArtiosCAD
3dsmax
Elizabeth Ardens marketing team wanted a colorful logo that appealed primarily to a female audience. They wanted to market it so that each month's box would bring a variety of perfumes that related back to a central focus.
Project research began with studying color theory and how that can illicit emotional responses from the user experience. Each months box would have a specific "aura" that associates a set of emotional responses with a color and perfume variety. Customers could order specific colors based on the personality traits determined through the color theory studies.
Cheer
Attention
Health
Attraction
Youthfulness
Happiness
Love
Immediacy
Energy
Passion
Sexuality
Sensitive
Calm
Faith
Creative
Power
Royal
Luxury
Restful
Balance
Soothing
Eco-friendly
Natural
Envy
Glory farms wanted to build excitement around a new product release. They needed a way to ship early production samples of their clear view cans to vendors.
Structural design
ArtiosCAD
